OVERVIEW

Home Entertainment Design & Digital Marketing

Tools: Photoshop, Bridge, Illustrator, After Effects, Instagram, Twitter, Facebook, Sprinklr

Methods: Graphic Design, photo editing, asset coordination, User insight, user research, marketing, motion graphics, design strategy, outreach, influencer marketing, partnerships, trend report

WORK

Creative Services

As a creative services design intern, I worked with 2 amazing designers and creative coordinators to maintain brand guidelines and prioritize projects as an in-house design team.

My other responsibilities included:

• Utilizing theatrical assets, design print, and online distribution content - EST & EPO suite

• Some properties I worked on: Us, Little, Jurassic World, Hobbs & Shaw, Yesterday, Green Book, Kung Fu Panda, Good Boy, and more

• Create promotional graphics for various partner sites and platforms

Digital Marketing - social media

As a digital marketing (social media) intern, I developed and execute social media campaigns for films.

My day to day responsibilities included:

• Identifying, outreaching, and managing creator/influencer partnerships, and operating Instagram sweepstakes using analytics for reports

• Designing, organizing, and uploading engaging Instagram content for films and Public Relation events by creating social media calendars and approved brand guidelines

• Facilitating communication between creative agencies, vendors, and brand marketing team by administering weekly calls and tracking design progress

1 Mil Sweepstake

Role: Design & animate posts & stories for 1 million followers celebration @Uniallaccess

Tools: Aftereffects, photoshop

INSTAGRAM stories

Role: Ideate and design organic stories to increase audience engagement

Tools: Photoshop, Instagram

Shark Awareness Day

Emoji Day analytics:

• 17.1K views

• 13.3 impression

• 2137 actions taken

Influencer Partnerships

Role:

• Identify and outreach to influencers that fit the branding guideline

• Create branded content cards

• Create “Movie Night” influencer packages for The Hustle, El Chicano, Amazing Grace